It's All Been Done Before
Philip Pravda: A Legacy in Menswear, Reinvented for the Modern Era
Philip Pravda, founder and CEO of SuitCafe.com, is a seasoned expert in luxury menswear with over 30 years of experience in the industry. Coming from a long line of clothiers spanning generations, Philip grew up immersed in the world of fine tailoring, learning firsthand from his father, grandfather, and great-grandfather. His expertise in luxury Italian fabrics, custom suiting, and high-end fashion retail has made him a recognized name in the menswear business.
For years, Philip owned and operated multiple luxury menswear boutiques on Madison and Fifth Avenue in New York City, catering to an elite clientele seeking premium craftsmanship. However, in 2014, recognizing the changing landscape of retail, he made a bold move—going online with his business. This transition allowed him to bring high-quality, custom Italian-made suits directly to discerning customers worldwide.
Philip’s journey is a testament to innovation within tradition. While the foundation of his business remains rooted in classic tailoring, he has redefined what it means to sell luxury menswear in the digital age. Through SuitCafe.com, he provides personalized service, expert guidance, and exclusive made-in-Italy pieces crafted from the finest fabrics. His deep knowledge of fabric sourcing, tailoring, and modern retail strategies has positioned him as a thought leader in the evolving menswear market.
Philip also shares his insights through his podcast, “It’s All Been Done Before,” where he explores how entrepreneurs, creatives, and industry professionals reinvent themselves in an ever-changing world. His debut episode flips the script—he is the one being interviewed, sharing his experiences, challenges, and strategies for success. Future episodes will feature conversations with colleagues, customers, and friends from various industries, uncovering how they overcame the notion that “it’s all been done before” to carve out their own unique paths.
Whether through custom luxury suiting, digital innovation, or thought leadership, Philip Pravda continues to prove that while the fundamentals of business may not change, there is always a new way to do it better, smarter, and with your own signature style.
It's All Been Done Before
The state of men's fashion business yesteryear vs today.
What does it mean that it's all been done before? Episode 1
Philip Pravda, founder and CEO of suitcafe.com having been in the retail clothing business in New York City for over 30 years changed course and went online in 2014. After having multiple luxury menswear shops on Madison and Fifth Avenue in New York City he dropped them all and brought his business to the internet. Was it a good move? How is this different than what his father, grandfather and great grandfather did generations before him in the clothing business? How has the business changed? Philip Pravda's first episode of his podcast "It's All Been Done Before" is actually him being interviewed only weeks ago on a local business radio show. Get to know who Philip is and what he has accomplished or not accomplished in his business career.
How many people think that their idea cannot move forward because it's already been done? Well, that may be so, but you could always find a route to do it differently or do it better in some way. As Philip says in this interview, he is in the same business as his ancestors, but he is doing it his way.
Now that you have had a chance to get to know Phil, future episodes will be interviews and discussions with many of his friends, colleagues and customers from all walks of life and with different experiences in their work and family life. Learn how many of them got started and what changed and why. How they saw an opportunity or lost an opportunity for thinking it had already been done before. What gave them the spark to do it differently to overcome that feeling the task is too big. You may just see how you can create something and do it better or differently than what has already been done.
Reach out: Phil Pravda's social media:
Insta: @suitcafe
YouTube: @suitcafe
Facebook: @suitcafecom
Twitter: @philippravda @suit_cafe
Meet Your Host: Philip Pravda
Philip Pravda, founder of SuitCafe.com, is a seasoned menswear expert with over 35 years in the business and a family legacy dating back to 1908, when his ancestors first started selling men’s clothing in New York. His passion for luxury fashion, fine tailoring, and craftsmanship has made him a respected voice in the industry.
Philip’s expertise extends beyond traditional menswear—his new collection includes handmade shoes and sneakers from Spain, fully customizable online, along with silk neckwear, pocket squares, and genuine crocodile belts. Each piece reflects his commitment to quality, elegance, and modern customization.
Follow Philip on social media (@suitcafe on all platforms, especially YouTube & Instagram) for exclusive content on luxury fabrics, tailoring, and the ever-evolving menswear industry.
Explore the collection at https://suitcafe.com
